
”We are delighted to announce Samantha Yanks as the new Editor-in-Chief of our premier title Westport, Weston & Wilton Magazine and are thrilled to see her exciting vision for the brand. Our primary purpose is to help people live better lives here through great storytelling and Samantha’s rich history and experience in the luxury media space is wholly aligned with our mission,” stated Jonathan Moffly, President, Moffly Media.
“As the title embarks on its 25th anniversary we are celebrating a new chapter with a focus on community-driven content, an engaging and interactive social media strategy and bespoke events that celebrate our business and residents. Samantha’s wealth of expertise will help grow Westport, Weston & Wilton’s brand awareness and market share as we continue to expand across a diverse group of platforms.”
In this role, Yanks will be responsible for the strategic leadership of Westport, Weston & Wilton’s fully integrated editorial content, and will be the creative force behind content creation, digital storytelling, and brand partnerships and positioning alongside a dynamic marketing team.
Yanks is a highly sought-after Westport-based editor, influencer and branding expert specializing in the crossroads of the lifestyle, culture, fashion, beauty, travel, hospitality, entertainment, real estate, and interior design sectors. Her strategic vision, ability to create seamless brand messaging and tremendous network bring a unique opportunity to the Moffly Media portfolio.
Westport, Weston & Wilton Magazine publishes 6 times a year with daily social media and digital content alongside events that connect and celebrate the community. Learn more here.