Why Small Businesses Matter
Shop small, do big things for your community
Why Small Businesses Matter puts a spotlight on the local merchants who donate their time, talent, goods, and services for the betterment of our community. The shop local movement spreads virally as local businesses who are “tagged” have the opportunity to share their story!
Meet Stacey Sussman founder of Stacey's Totally Baked
Did you know? Stacey's Totally Baked has Easter decorating kits that include 12 cookies, 4 icings and 2 types of sprinkles. Pre-order as they hop away fast! Order => https://www.staceystotallybaked.com/easter
Why did you start your business?
It all started in 2014 with a garbage truck cake for my son’s third birthday. After that came a unicorn for my daughter and by 2016, I had graduated to a cake for a family wedding; Stacey’s Totally Baked was born that weekend. At first, it was just a fun side thing to do but over the years I gained a steady group of customers and found it more rewarding them day job. So I left my corporate job to focus on growing Stacey’s Totally Baked, within a year we opened our retail space and kitchen at 113 Danbury Road, Ridgefield.
What is your best-selling product/service?
My top sellers include my Babka, both chocolate and cinnamon; cookies and, of course, my cakes and cupcakes as they can be any flavor and customized/personalized for any occasion.
We have had to shift our focus from pre-order only to retail. Our customers have given us great feedback helping guide us to a better retail experience such as our back-to-school week and breakfast-themed desserts week. Our goal is to balance keeping customer favorites in stock and also having something new and different to keep things interesting.
Visit Stacey’s Totally Baked online https://www.staceystotallybaked.com/
HamletHub thanks Fairfield County Bank for making our Why Small Businesses Matter series possible!