Why Small Businesses Matter
Shop small, do big things for your community
Why Small Businesses Matter puts a spotlight on the local merchants who donate their time, talent, goods, and services for the betterment of our community.
Meet Robert Zalkin, founder of Five Star Painting of Bedford & New Canaan.
Q: Why did you start your business?
A: I started my painting business because I saw a gap in the market for exceptional, detail-oriented service tailored to high-end homes. I wanted to create a company that not only delivered impeccable results but also provided a seamless, professional experience for homeowners who value their time and their property. For me, it’s about transforming houses into homes with a level of quality and care that customers can trust.
Q: What is your best-selling service?
A: Our best-selling service is interior painting for luxury homes. Homeowners appreciate our meticulous attention to detail, from surface preparation to the final brushstroke. We also specialize in accent walls and custom finishes, which add personality and elegance to any space. Clients come to us because they know we’ll deliver top-notch results that elevate their home’s aesthetic.
Q: Have you "reimagined" your small business?
A: Absolutely. As the market and customer expectations evolve, we’ve embraced technology and innovative practices to improve efficiency and customer satisfaction. For example, we use tools to streamline project planning and communication, ensuring transparency and efficiency. Additionally, I’ve leveraged social media platforms like Instagram and Facebook to educate and connect with homeowners, turning our expertise into a resource while building trust with potential clients.
Follow along on Instagram @fivestarpaintbedfordnewcanaan and Facebook
HamletHub thanks Fairfield County Bank for making our Why Small Businesses Matter series possible!